Holman Rainbow Study Bible (NIV), Pierced Cross
B&H Publishing Group
Jeff Godby, Art Director
Print buyer: Steve Reynolds. Printer: R. R. Donnelley
With this Bible, we wanted to introduce a case design that said “Rainbow” but in a non-traditional way. We did that by piercing the case material with a series of holes to form a cross that revealed the multi-colored image on the Bible board underneath. Simple but striking in it’s results.
The pierced die cut case, forming a cross and revealing a rainbow of colors, is
stunning in its simplicity and execution. Additionally, the fine detail of the stitching was not lost on us. This is a great interpretation of the title without necessarily putting the title on the cover. I hope to see it in the flesh. Brilliant!